07 · Changelog

Every release. In public.

What we shipped, when we shipped it. Every version on the platform, from the first containerized release to last week.

Latest release
v0.0.21
Forensic Local Visibility & Citation Intelligence
Apr 24, 2026
21
Releases shipped
129
Features & improvements
6
Months of public log
v0.0.21Latest

Forensic Local Visibility & Citation Intelligence

Verifiable evidence behind every recommendation, with deep forensics for multi-location brands.

New
  • Next-generation Citation Intelligence: identifies which publishers and directories route AI agents to competitors, with auto-generated outreach playbooks per domain.
  • Forensic Local Dashboard: Winning, Losing, and Why tabs layer geospatial, network, and linguistic views on top of every multi-location query.
  • Hallucination Catalog: every fabricated AI claim is logged, traceable to its source query, and linked to ground-truth proof for evidence-based reporting.
  • Provider Attribution & Trust Tiers: every competitor mention now carries a corroborated, single-source, or unverified label.
Improved
  • Cross-audit memory keeps citation and competitor knowledge persistent across time.
  • Self-healing pipelines auto-recover stalled jobs and reconcile incomplete runs without operator intervention.
  • Onboarding now auto-discovers a brand’s own physical locations from historical search signals.
v0.0.20

Multi-Category Operations & Technical SEO

Diversified brands run independent strategies per category, plus a new pillar: Technical SEO.

New
  • Multi-Category Onboarding: brands with multiple product lines configure each category independently with its own queries, landing pages, and competitive set.
  • Category-aware Filtering across every dashboard, action board, and competitive view.
  • Technical SEO Specialist: a new specialist agent ships with its own full audit platform, drift detection, and per-store baselines, adding a second pillar alongside answer-engine visibility.
  • Catalog Rebuild: self-serve re-import flow handles complex storefronts and per-category landing pages.
Improved
  • Expanded specialist agent roster reflected across the platform with refreshed panels and transitions.
  • Pipeline reliability hardened with oversized-input chunking, retry policies, and automatic recovery of stalled audits.
  • Light and dark theme parity completed across every Technical SEO surface.
v0.0.19

Omnichannel: Local Store Visibility

A new audit dimension for retailers with physical or hybrid locations.

New
  • Local Store Visibility: end-to-end pipeline measuring how AI agents recommend products at the store, area, and city level, unlocking the omnichannel customer segment.
  • Per-Area Landing Pages: location-specific landing-page proposals generated automatically from audit data and ready to publish.
  • Store Page Architecture Audit: detects missing area pages and weak store locators and turns each gap into an actionable item.
  • Per-Competitor Gap Analysis: action items now name the specific competitor they exist to overtake.
Improved
  • Channel filter persists Web vs. Local Stores views across navigation, supporting two-team workflows.
  • Deterministic competitor name resolution removes duplicate playbooks across audits.
  • Agent-delivered onboarding walks new merchants through the Local Stores experience.
v0.0.18

Causal Measurement & Closed-Loop Learning

Every recommendation now has provable lift. Knowledge promotes from hypothesis to playbook automatically.

New
  • Prove: one-click causal measurement quantifies the real visibility lift from each action with statistical confidence, turning recommendations into provable revenue impact.
  • URL-Seeded Experiments close the external-validity gap by measuring against live production traffic, not synthetic queries.
  • Closed-Loop Learning Layer: knowledge promotes from hypothesis to validated playbook based on experiment outcomes, with a cross-brand intelligence layer surfacing what works at industry scale.
  • Multi-Tenant Auth: demo and authenticated experiences cleanly separated on a unified surface, paving the way for self-serve onboarding.
Improved
  • Fast and Deep audit modes with a parallelized post-processing pipeline materially reduce time-to-insight.
  • External Verification: outreach and authority recommendations are validated against live publishers before surfacing.
  • High-volume customers gain a bulk-mode processing path with significant cost reductions.
v0.0.17

Multi-Agent Orchestration & Public Demo

Generative Commerce Optimization, the operational Loop, and a gated public demo experience.

New
  • Multi-Agent Orchestration: a planner decomposes complex requests into specialist chains and synthesizes a unified answer, enabling cross-functional workflows in a single prompt.
  • Generative Commerce Optimization (GCO): the platform’s organizing framework (Find, Fix, Prove, Ship, Monitor) now wired end-to-end with experiments gating deployment.
  • Public Demo Platform: work-email-verified, time-limited access keys let prospects explore the live product safely.
  • Source Intelligence: a daily specialist agent discovers high-authority sources globally and fans them out per merchant.
  • Unified Competitive Intelligence: displacement table, cross-product overlap, and an evidence viewer that links every insight to a verifiable AI conversation.
Improved
  • Multi-step automated guided tour spans the full platform on first visit.
  • Knowledge-to-Action validation: inbound expert knowledge passes relevance, duplication, and already-implemented gates before producing tailored action items.
  • Premium visual system, light/dark parity, and full mobile responsiveness across the platform.
v0.0.16

Content Testing & Search Intelligence

Tools for testing content strategies and discovering keywords across AI search engines.

New
  • Test and compare content optimization strategies before going live.
  • Automated keyword discovery with continuous monitoring to stay ahead of search trends.
  • Side-by-side experiments across AI search engines with plain-language summaries.
Improved
  • Upgraded visibility scoring model with trend tracking and historical comparisons.
  • AI assistant redesigned for faster, one-click access from any page.
  • Automated knowledge refresh for always-current insights.
v0.0.15

Smarter Agents & Knowledge Automation

Collaborative AI agents with automated knowledge base curation.

New
  • Specialized AI agents now collaborate to deliver deeper, more targeted insights.
  • AI-curated knowledge base with automated content generation and progress tracking.
  • Real-time visibility into agent activity as your queries are being processed.
Improved
  • Expanded automated readiness checks across more categories.
  • More relevant recommendations based on role and context.
  • Deeper competitive evidence with drill-down into specific mentions.
v0.0.14

Verified Recommendations & Ask-Anywhere AI

Multi-layer verification pipeline and contextual AI agent access.

New
  • Recommendation Verification: a multi-layer evidence pipeline validates every recommendation against live sources before it reaches you.
  • Ask Agent Anywhere: the Shopthru.ai Agent is now one click away from every action item view with full contextual awareness.
  • Outreach Export: download outreach opportunities and pipeline status as CSV for offline tracking and team sharing.
Improved
  • Redesigned action item panels with verification badges, impact annotations, and clearer evidence trails.
  • Full light and dark mode theming polished across the entire platform.
  • Upgraded AI reliability with automatic failover and retry logic across all recommendation engines.
v0.0.13

Automated Reports, Traceable Recommendations & Real-Time Monitoring

Email reports, transparent recommendations, and background activity monitoring.

New
  • Automated Report Emails: scan results delivered straight to your inbox with a personalized executive summary.
  • Action Item Provenance: every recommendation now links back to its original source for full transparency.
  • Process Monitor: track background audit activity in real time from the navigation bar.
Improved
  • Responsive scan page with optimized layout for phones and tablets.
  • Upgraded AI engine for deeper, higher-quality recommendations.
  • Scan reliability improvements for bot-protected product pages.
v0.0.12

Free Scan, Export and Shareable Reports

No-login product scans with export and public sharing capabilities.

New
  • Free Scan: enter any product URL and receive an instant AI visibility report, no account required.
  • Export: download audit results and action items as CSV.
  • Shareable Reports: generate public report links with email capture for prospects and stakeholders.
Improved
  • Brand logos now appear on chart visualizations.
  • Automatic miscategorization detection in scan results.
  • All CTAs link directly to demo booking.
v0.0.11

Unified Agent and Action Boards

AI copilot with Kanban boards and visual product selection.

New
  • Shopthru.ai Agent: AI copilot with full access to every entity in your account.
  • Action Boards: drag-and-drop Kanban board with expandable detail cards.
  • SKU Picker: visual product selector with search and live previews.
Improved
  • Agent achieves 100% data coverage across all entities.
  • Content-first CTA generation in recommendation pipeline.
  • Refreshed typography with Geist font.
v0.0.10

Quick Setup and Global Markets

Streamlined onboarding and international market support.

New
  • Quick Setup: one-screen onboarding with automatic brand, product, and competitor discovery.
  • Global Market Support: currency-aware audits for international markets.
  • Competitor Tabs: brand, SKU, and category competitor deep dives.
Improved
  • Smarter product categorization during onboarding.
  • Navigation consolidated with hamburger menu.
  • Production deployment hardened for IP-only access.
v0.0.9

Competitive Intelligence and Outreach

Competitor benchmarking and outreach progress tracking.

New
  • Competitor Dashboard: brand, product, and category performance benchmarking.
  • Outreach Tracker: track outreach progress with cards and lists.
  • Ground Truth Comparison: identify gaps between your data and AI agent outputs.
Improved
  • Side-by-side competitive positioning charts.
  • Unified metric cards across audits.
  • Menu dropdowns now open on hover.
v0.0.8

Recommendation and Heatmaps

Agent recommendation visibility mapping and performance heatmaps.

New
  • Recommendation Matrix: see which AI agents recommend your products.
  • Visibility Heatmaps: interactive performance maps with drill-downs.
  • Source Tracking: trace where each AI agent sources product information.
Improved
  • Richer AI insight formatting.
  • Support for larger product catalogs during onboarding.
  • Audit cost optimizations.
v0.0.7

AI Perception and Brand Visibility

Brand perception monitoring and workflow-based platform redesign.

New
  • AI Perception: see how AI agents describe your brand and products.
  • Brand Visibility Tracking: continuous monitoring across AI providers.
  • Platform Redesign: workflow-based navigation under the Agentic Commerce framework.
Improved
  • Persona configuration for targeted audits.
  • Full rebrand with new logo and colors.
  • Faster audits with parallel processing.
v0.0.6

Multi-Provider Expansion

Extended AI provider coverage and storefront integration.

New
  • Expanded AI Provider Coverage: visibility scoring across all major agents.
  • Storefront Widget: one-click embed for sales agent deployment.
Improved
  • A/B testing for agent configurations.
  • Compliance reporting for deployed agents.
  • Product feed validation across platforms.
v0.0.5

Sales Agent

Deployable AI sales agent with testing and monitoring.

New
  • Sales Agent: AI-powered agent with live preview and simulation testing.
  • Agent Simulation: test agent performance before launch.
  • Agent Dashboard: monitor conversations and conversion metrics.
Improved
  • Sidebar navigation for agent management.
  • Product feed integration for simulations.
  • Agent branding customization.
v0.0.4

AVS Scoring and Copilot

Agent visibility scoring metric and embedded AI workflows.

New
  • Agent Visibility Score (AVS): 0-100 metric for cross-agent performance.
  • AI Copilot: embedded guided workflows and insights.
  • Commerce Backend: checkout, order tracking, and vendor management.
Improved
  • Three-pillar scoring breakdown.
  • Container health monitoring.
  • Stable demo milestone.
v0.0.3

AI Readiness and GEO Audits

Platform readiness assessment and geographic visibility analysis.

New
  • Readiness Scoring tailored to each AI platform.
  • GEO Audits: geographic visibility assessments.
  • Unified Dashboard: combined visibility metrics.
Improved
  • Docker-based isolated audit environments.
  • Health monitoring endpoints.
v0.0.2

Scoring Engine and Feeds

Recommendation engine and optimized product feeds.

New
  • Recommendation Engine: AI-generated action items.
  • Product Feeds: optimized feeds for AI shopping platforms.
Improved
  • Improved Dashboard UI.
  • Full dark mode.
  • Refined scoring weights.
  • End-to-end test coverage.
v0.0.1

Initial Launch

Production-ready platform with merchant accounts and analysis.

New
  • Platform Launch: full-stack, containerized, production-ready release.
  • Merchant Accounts: brand profile management and onboarding.
  • Product Analysis: automated scoring for AI readiness.
Improved
  • One-command setup.
  • Test coverage from day one.