# Shopthru.ai > Shopthru.ai is the agentic OS for DTC commerce. 12 AI specialists make brands findable, recommendable, and shoppable inside ChatGPT, Perplexity, Gemini, and Copilot. ## What we do Shopthru.ai operates a closed-loop platform that helps direct-to-consumer (DTC) brands appear and convert inside AI shopping assistants. We measure visibility across AI search engines, simulate optimizations, ship changes to merchant storefronts, and monitor lift, all without an agency in the middle. ## Free tools - AI Visibility Score: https://shopthru.ai/scan — instant audit for any product or brand - AI-optimized product pages: https://shopthru.ai/p/ ## Investor / company - Homepage / pitch: https://shopthru.ai - Product walkthrough: https://shopthru.ai/product - Use cases / customer stories: https://shopthru.ai/use-cases - Blog: https://shopthru.ai/blog - Changelog: https://shopthru.ai/changelog - Team: https://shopthru.ai/team ## Key concepts - AEO: Answer Engine Optimization, ranking inside AI assistant answers - GEO: Generative Engine Optimization, the broader category for the same goal - ACP / UCP / WebMCP: emerging agentic-commerce protocols for AI checkout - Brand Card: Shopthru.ai's per-tenant memory of voice, claims, products, banned phrases - Inbox: the unified human-in-the-loop approval queue across all 12 specialists ## What we cover today - ChatGPT, Perplexity, Gemini, Copilot for visibility audits - ChatGPT sponsored placements (Feb 2026 launch) for paid AI commerce - Multi-LLM provider routing across OpenAI, Anthropic, Cloro, Azure, OpenRouter ## Customers in production Cult.fit (local commerce), MakerFlo (crafts), Maesa (beauty) ## Contact - Website: https://shopthru.ai - Book a demo: https://cal.com/shopthru ## Sitemap https://shopthru.ai/sitemap.xml